Alterian recognized as a Leader in the Customer Journey Orchestration Wave, Q2 2024, with the highest possible scores in 18 criteria.
Alterian · 2024-06-25 · 2 min read
Forrester Wave Customer Journey Orchestration Platforms Leader 2024
Alterian named as a Leader in The Forrester Wave™: Customer Journey Orchestration Platforms, Q2 2024. Alterian's AI-powered Real-Time CX Platform gives true insight into customer-led journeys and discovers the real journeys customers take across channels, enabling brands to act on those insights with journey orchestration that delivers on critical business objectives.
Alterian's Real-Time CX Platform helps businesses:
- Journey Insight—offers full visibility into online customer journeys with your brand, your competitors, and the interactions in between.
- Journey analytics and AI—identify friction points and key insights from customer interactions.
- AI-powered journey orchestration—delivers personalized, end-to-end experiences across all channels.
Alterian received the highest possible scores in 18 criteria, including:
- Customer journey analytics
- Customer journey orchestration across channels
- Scalability
- Generative AI
- Innovation
