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A strategic partnership bringing customer journey orchestration to Finnish clients, built on Alterian's Real-Time Customer Experience Platform.

Alterian · 2022-02-15 · 2 min read

Alterian and Edita Prima agree to new partnership

Bringing customer experience to Finland

Alterian and Edita Prima have announced a strategic partnership enabling Edita Prima to deliver customer journey orchestration to Finnish clients using Alterian's Real-Time CX Platform.

The collaboration allows clients to drive out personalized customer experiences across all channels, react in milliseconds to customer behavior, and implement solutions faster.

With the shared culture of Edita Prima and Alterian focusing on delivering rapid results for our clients, we are looking forward to a strong long-term partnership.

Bob HaleCEO, Alterian

Heikki Autio, Managing Director at Edita Prima, noted the company was impressed with the usability, even for non-technical users, the innovative use of AI, and the platform's integration capabilities.

About Edita Prima

Edita Prima is a Nordic technology firm with heritage dating to 1859, helping clients optimize customer communications and experiences through automated journey orchestration. Services include customer journey strategy, data strategy, digital transformation, experience strategy and single customer views.

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