Real-time customer journey orchestration

Streamline, simplify, and speed up your journey design

For many brands, making a multi-channel journey requires briefing multiple teams. With Alterian’s Experience Designer, you can create enhanced experiences covering all your channels in seconds.  Using a Library of out of the box logic and connector tiles as building blocks it’s easy to add and edit standard logic and any of the channels. The visual flow makes it straightforward for colleagues to understand your journey, putting you in control of your journeys.

Boost productivity with out-of-the-box connectors and AI

All brands are under pressure to respond to customers faster. Our central library of actions lets you use and edit our standard pieces of logic and over 200+ connectors. So, you do not have to start from scratch.

Delivering the right customer experience can require the creation of detailed rules and advanced logic, or identify where to support your decisions with AI. With Alterian’s Journey Orchestration capabilities, power users can work with our Action Template Builder.

Orchestrate simultaneous journeys for every customer

Many of our brands have hundreds of journeys live at any one time. A customer hitting a website or call center could be eligible for multiple rules to fire and support multiple journeys, and a brand needs to be able to control priorities. With Alterian, it is easy for users to prioritise or rank each rule. As business requirements change, you can simply change these priorities and immediately action this change.

Leverage AI insights and decision-making models for optimized recommendations

Customers are in control and their journeys can be complex.  They expect brands to respond and reach out to them in under 100 milliseconds across any channel they choose.  This makes it tough for brands to keep up.  Alterian has embedded AI throughout our Platform.  Whether it’s using Models to make the next best recommendations and drive personalization or using our Multi-Armed Bandit Tile to automatically roll out the best performing content, Alterian has it covered.